REACT is an AHRC funded knowledge exchange hub set up with the goal of forging relationships between cultural organisations and creative business. Each year they run two ‘Sandboxes’ which pair academics with creative studios and/or people to collaborate and create a project around a given theme. Previous Sandboxes have included the themes of Heritage, Future Documentary, Objects and Play.

I was responsible for designing the REACT brand, logotype (using Herb Lubalin’s gorgeous Serif Gothic), website, print and directing motion stings.

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Work produced at Play Nicely.

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